About Paul

My career in training and instructional design spans over 40 years. During that time, I've worked across corporate, academic, and technology environments, with a consistent focus on how people actually use learning in their day-to-day work. I spent over a decade at Apple designing mobile content for the sales organization, where clarity, precision, and usability were essential.

Alongside my consulting work, I teach at the University of Cambridge and the University of the Arts London, where I run courses on generative AI and learning design. This keeps my work grounded in current practice and gives me a clear view of how professionals are applying these tools in their own contexts.

I'm also the author of Mastering Mobile Learning Design, a practical guide that concentrates on the design decisions that directly influence the quality of mobile learning. The book reflects the same approach I bring to my work: attention to detail, respect for the learner, and a clear emphasis on design rather than theory.

Over the course of my work, I've focused on improving the quality of learning content, adapting programs for mobile, and helping teams build confidence in using generative AI as part of their design process.

My approach is straightforward. I pay close attention to how content is written, structured, and experienced on a mobile device, and how well it supports real tasks. This perspective has shaped both my teaching and my consulting work.

My goal remains consistent: to design mobile learning that's clear, useful, and carefully considered.